
Remembering loved ones with bereavement jewellery
Jun
30
Wendy
5 minutes
The ruby, with its rich red glow and timeless elegance, is the official birthstone for July. This fiery gemstone is steeped in meaning: ancient lore sees it as a symbol of passion, protection, and enduring prosperity.
Treasured by kings and warriors for millennia, rubies are more than just stunning gems – they signify strength and vitality. Whether you’re celebrating a July birthday or simply drawn to its fiery beauty, ruby jewellery makes a meaningful and luxurious gift.
Rubies have been prized by royalty and revered by ancient civilizations for thousands of years. Early cultures even called ruby the “king of gems.” In Sanskrit, it was known as ratnarāj – literally the “king of precious stones”. The name ruby comes from the Latin word ruber, meaning “red”, reflecting its intense colour long linked with love, energy, and power. Throughout history and around the world, rubies have stood for life, courage, and fortune – making them a deeply personal and expressive gift even today.
Rubies are a red variety of corundum (the same mineral as sapphire) – their vibrant hue comes from trace amounts of chromium in the crystal lattice. The finest rubies have a glowing, pure red often described as “pigeon’s blood” or “tomato” red. Because corundum is extremely hard, rubies score a 9 on the Mohs scale – second only to diamonds. This exceptional hardness (and toughness) means rubies are durable enough for everyday wear.
Ruby jewellery is incredibly versatile. Thanks to their hardness, rubies suit all kinds of settings – from delicate pendants to bold rings. A classic ruby looks stunning set in yellow, white or rose gold, and is often paired with diamonds to enhance its brilliance. Ruby is a tough and durable stone, making it perfect for everyday wear.
Looking for the perfect gift for a July birthday? Ruby jewellery is a thoughtful choice. Two of our favourites in stock now at Aleks Jewellers are:
Whether you’re drawn to classic styles or something more contemporary, ruby-set pieces feel both luxurious and personal. Their deep red glow makes them especially meaningful for birthdays, anniversaries, or any special occasion in July and beyond.
Rubies are durable, but like all fine jewellery they benefit from simple care to keep them sparkling. Avoid harsh chemicals (like bleach or acetone) and unnecessary ultrasonic cleaning – especially if the ruby has been fracture-filled or treated, as vigorous cleaners can damage such stones. A mild jewellery cleaner labelled safe for gemstones is also fine.
Cleaning: Use a soft toothbrush and mild detergent in lukewarm water to remove everyday dirt. Rinse thoroughly and dry with a lint-free cloth. Use gentle cleaning solutions… or just warm, soapy water. Ultrasonic or steam cleaners can be used for healthy, untreated rubies, but should be avoided if your ruby is fracture-filled or has surface-reaching cracks.
Storage: Store ruby jewellery separately from other pieces. Rubies are hard enough to scratch softer gems, and although only diamonds are harder, even diamonds can dull a ruby. A soft-lined box or pouch for each piece prevents scratches.
Inspect Settings: Our jewellery experts on-site can check that prongs and bezels are secure. The vibration from cleaning or everyday wear can loosen gems over time. Before and after cleaning, make sure the ruby is firmly held. We advise 6 monthly check-ups of settings.
With a little attention, quality ruby jewellery will last for generations. Having pieces professionally inspected and cleaned occasionally keeps them at their best. In short, rubies are built to last, so they can become cherished heirlooms.
At Aleks Jewellers, we offer a hand-picked selection of ruby jewellery both online and in our Norwich store. Browse our full ruby jewellery collection or visit our Norwich showroom to discover even more one-of-a-kind pieces — including pre-loved vintage designs and custom-made options. Ruby is more than just a gemstone; it’s a symbol of strength, love, and enduring style. Celebrate a July birthday, anniversary, or any special moment with the fiery gift of ruby.
For more gemstone inspiration, see our Pearl: A Complete Guide to the June Birthstone, our guide to June’s graceful birthstone.
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Metal Guide
375 = 9ct Gold
585 = 14ct Gold
750 = 18ct Gold
950 = Platinum
925 = Sterling Silver
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